Concept development
What is the idea?
We find it in your own story, so the campaign fits what you stand for.
Campaigns and activation
What will get people talking about you? We find the idea in your own story and connect the press, the feed and the real world, so everything pulls in the same direction.
Why a good idea goes further
A campaign is remembered when it gives people something to talk about. The best idea comes from your own reality: a product, a point of view or a number only you have. When the same idea appears in the press, on LinkedIn and with your customers, each strengthens the other. That is how a campaign becomes attention that lasts longer than the campaign itself.
Services
Campaign strategy
Who should we reach, and how?
We plan what happens when and in which channels.
PR and media effort
How does the campaign get into the media?
We angle it for the press and offer it to the right journalists.
Content for social media
How does the campaign live in the feed?
We create posts and graphics that carry the idea further.
Product send-outs to press and reviewers
Should journalists try your product?
We send it to the right people and follow up, so it turns into coverage.
How we do it
We start by finding what is special about you and build the idea around it. Then we make a plan that connects press, social media and activities. We handle the roll-out and follow up on what the campaign has achieved.